Joelle is a lead designer who powers prosperity for millions of customers at Intuit.

The Latest


INTUIT ● 2023

Streamlining Navigation for All

One navigation to rule them all. Streamlining navigation across the QuickBooks Online ecosystem globally for millions of customers.

CASE STUDY ● COMING SOON

INTUIT ● 2022

Reimagining the QuickBooks Online Homepage

Re-envisioning the homepage to empower customers to get things done faster than ever before.

CASE STUDY ● COMING SOON

The Past


KATERRA ● 2019

Design the Built Environment

Streamlining the site design process for Urban Designers, so they can do more of what they loveβ€”design the built environment.

AMAZON ● 2017

Connect with Friends

A short experiment in connection. How might we foster important relationships and continue to build new ones?

SWIRE PROPERTIES ● 2016

Digital Concierge for the Well-heeled

A digital concierge for the well-heeled residents of Taikoo Place Apartments in Hong Kong.

HSBC ● 2016

Augmented Reality Tour of Hong Kong

Engaging Hong residents and tourists in an augmented reality tour at HSBC Hong Kong’s headquarters

SMALL PLANET ● 2013

Count Everything You Love

A playful app for counting everything you love. It’s as easy as 1, 2, 3!

DISNEY ● 2012

Visit Disneyland Anywhere and Anytime

The fastest way to β€œThe Happiest Place on Earth.” Take the 360-degree tour of Disneyland.

SMALL PLANET ● 2012

Delight Families with Folklore

A storybook app based on traditional Chinese folklore, featuring narration and music from the acclaimed band, The National.

I’d love to hear from you πŸ‘‹